My HVAC corporation’s smart strategy

I have to admit, the heating and cooling company that I work for is pretty smart, they always have a way of keeping customers interested.

Of our entire city, the A/C corporation that I work at is by far the most successful, and after I started working there, it was easy to see why.

Whenever a new product or HVAC equipment comes in, the business manager would immediately put it up for sale for a slightly higher price on our heating and air conditioning website. However, he would only keep it up for a few days, before taking it off, making it seem like the HVAC technology was out of stock. This would make it seem like that particular item was in high demand, and so after a week or so, the manager would put it back on the market and this time at a reduced price. So this would not only cause a lot of people that were wanting that heating and A/C product to immediately buy it, but anyone else who was on the fence about buying the A/C equipment, seeing the reduced price would also immediately want to buy it before it goes away. It took me about a year or so of working here before I learned the strategy, and now that I have, I have to admit it works well. A lot of people impulse buy whenever they see good deals, and it really keeps the HVAC corporation I work at very successful.

 

 

Space heater

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